2025 Hashtag Holiday Calendar for Home Service Businesses

Supercharge your social media strategy in 2025 with creative and engaging hashtag holidays! Whether you’re in the HVAC, plumbing, or electrical business, these special days provide unique opportunities to showcase your brand and connect with your audience. Check out this comprehensive list of hashtag holidays, filled with fresh ideas to celebrate and stand out all year long.

January

01: New Year’s Day – Kick off the year with a “New Year, New Savings” promotion.

09: National Law Enforcement Appreciation Day – Honor officers with discounts.

20: Martin Luther King Jr. Day – Share inspiring quotes or community service.

23: National Pie Day – Partner with a local bakery for a giveaway.

31: National Hot Chocolate Day – Cozy home tips and warm wishes.

February

Black History Month – Highlight influential figures in the industry or community.

02: Groundhog Day – Weather-themed HVAC posts.

02: Grammy Awards: Share a music-themed post or playlist.

09: Super Bowl Sunday – Create a story poll or contest for followers to predict the final score or winner for a prize.

14: Valentine’s Day – Share love-themed promotions or customer appreciation posts.

17: President’s Day – Share some historical fun facts.

March

Women’s History Month – Spotlight women in your team or industry.

07: Employee Appreciation Day – Celebrate your team’s hard work.

11: World Plumbing Day – Share plumbing tips

09: Daylight Savings Time Begins – Reminder to check smoke alarms and HVAC systems.

17: St. Patrick’s Day – Share green energy-saving tips.

March 17 through 23: Fix A Leak Week – Share water-saving fun facts and tips for water efficiency.

22: World Water Day – Promote plumbing efficiency tips.

23: National Puppy Day – Pet-proofing home tips.

April

01: April Fools’ Day – A light-hearted, humorous post, or create a funny fake ad.

02: Autism Awareness Day – Participate in community awareness events.

15: Tax Day – Offer “tax relief” specials on services.

20: Easter Sunday – Run an Easter egg hunt on social media or your website for a prize.

22: Earth Day – Eco-friendly service promotions.

25: National Hug a Plumber Day – Celebrate your team and their expertise.

May

04: Star Wars Day – “May the savings be with you” promotions.

05: Cinco de Mayo – Share a team celebration photo or a fun graphic.

11: Mother’s Day – Offer gift ideas like home improvement services.

26: Memorial Day – Honor veterans and share community pride.

June

06: National Donut Day – Share photos of a team donut day.

15: Father’s Day – Promote home service specials for dads.

19: Juneteenth – Commemorate freedom, celebrate unity.

21: National Selfie Day – Post featuring a smiling tech + customer shoutout.

22: National HVAC Tech Day – Spotlight your techs with fun facts or “day in the life” Reels.

29: National Camera Day – Use a play on words to share about the benefits of a sewer camera inspection.

July

04: Independence Day – Share holiday safety tips and team celebrations.

July 6-13: Shark Week – Run a fun, themed promotion for your services and share shark fun facts.

16: National Hot Dog Day – Host a hot dog lunch for your team or a cookout for customers.

16: World Snake Day – Use a play on words to share about drain snaking and signs your customer may need one.

17: World Emoji Day – Share before and after job photos and add emojis to them.

21: National Ice Cream Day – Treat your team or customers with a gift card giveaway.

August

08: International Cat Day – Pet-friendly home service tips.

15: National Relaxation Day – Promote comfortable home solutions.

26: National Dog Day – Encourage your followers to share photos of their dog, or host a Bring-Your-Dog To Work event.

September

01: Labor Day – Honor hardworking employees and customers.

07: The International Day of Clean Air – Promote IAQ upgrades or duct cleaning.

22: First Day of Fall – Share a fall maintenance checklist.

29: National Coffee Day – Celebrate with your team’s go-to coffee orders or highlight local coffee shops.

October

Breast Cancer Awareness Month – Show your support by adding a touch of pink to your branding, and order pink booties for your techs to wear in customer’s homes.

05: World Teacher’s Day – Offer exclusive promotions for educators.

14: National Dessert Day – Drop off sweet treats to longtime customers and take a photo of them.

26: National Pumpkin Day – Share pumpkin-themed promotions or contests.

31: Halloween – Team costume contest, spooky safety tips, or haunted house home hazards.

November

02: Daylight Savings Ends – Reminder to change clocks back, offer seasonal tips.

11: Veterans Day – Highlight veteran-owned businesses and offer a military discount.

27: Thanksgiving – Gratitude post for your followers.

28: Black Friday – Flash sale offers.

29: Small Business Saturday – Remind customers to shop local.

December

“Best Customer Decor” Contest – Let your followers vote on their neighbors’ best home holiday lights or fall porch setup.

01: Cyber Monday – Online discounts or promotions.

02: Giving Tuesday – Support a nonprofit or community effort.

24: Christmas Eve – Warm holiday wishes + safety reminders.

25: Christmas Day – Celebrate with a festive post.

31: New Year’s Eve – Recap your 2025 highlights + a countdown Reel.

Year-Round Photo + Contest Prompts

“Tech in the Wild” Photo Series – Encourage techs to snap fun (and safe!) pics on the job for a regular spotlight post.

“Views from the Jobsite” – Aesthetic or funny pics your team sees while out and about.

“What’s in My Toolbag?” – Mini-interviews with techs revealing their must-have tools.

“Mascot on the Move” – Feature your company mascot (or even a plush version) in different service trucks or homes.

“Caption This” – Post a funny tech photo and ask for the best caption.

“Sticker Spotting” – Ask customers to take a photo of your stickers on their home equipment and send it in for a prize.

With this list, your home service business can creatively engage with your audience all year. From fun posts to thoughtful promotions, every day is an opportunity to connect. 

Marketing With A Flair offers strategy, content creation, design, and campaign management tailored for home service pros. From seasonal contests to day-to-day engagement, we’ll help your brand stay visible and unforgettable. Let’s get your marketing calendar locked in. Visit our contact page to connect with our team!